Huddles Around TV Sets Prove US Women’s Soccer is Special in the World

As June has rolled into July, The US has become captivated by their team marching through Canada to Sunday’s Women’s World Cup final. Television ratings have soared. Fox reports the six US women’s matches so far in this World Cup have averaged 5.3m viewers, a rise of 121% over the 2011 Women’s World Cup. At one point 12m people watched Tuesday’s semi-final win over Germany. For a sport that has not been seen as American enough, the ratings are enormous. Michael Mulvihill, a vice-president for Fox Sports which is broadcasting the World Cup in the US says “I think it’s fair to say they have exceeded our highest hopes.”